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We Build the Software Your Business Runs On.

For teams that have outgrown spreadsheets and disconnected tools, and need software built around how they work.

Most of what slows a company down is software that was never built for the way it actually works. There is a shorter way.

Websites, prospecting, internal panels, automations, chatbots — scoped from what your own numbers show, built in weeks, and handed over when they are done.

WebsitesProspectingWebappsAutomationsChatbots

Built in weeks. Yours to keep, run by us from day one.

What we build

Five Things We Build.

Choose the piece your team needs. Each can stand on its own or connect to the others.

Explore a service to see it in motion

Websites

A website your team can edit, with enquiries connected to your CRM.

Explore Websites

Prospecting & Outreach

Find companies that fit your business and follow up with a reason to talk.

Explore Prospecting & Outreach

Custom Business Webapps

Panels, portals and CRM tools shaped around the way your team works.

Explore Custom Business Webapps

AI Automations

Connect the repetitive steps between your tools, with people in control of approvals.

Explore AI Automations

AI Chatbots

Answer customer questions from your material and hand the conversation to the right person.

Explore AI Chatbots
START WITH THE DRAW

Not sure where to start?

The Draw helps you find the part worth building first.

See how The Draw works →

In practice

See the pieces work together.

Three example workflows, from the first signal to the next action. These are illustrative scenarios, not client case studies.

Visitor to meeting

Example workflow / 01

Turn a question into a conversation worth having.

A visitor needs an answer before booking. The conversation and its context reach your team together.

  1. A visitor asksThey ask a question while reading your site.
  2. The bot answersIt uses your approved material and offers a person when needed.
  3. A meeting is bookedA suitable visitor chooses an available time.
  4. The record followsTheir details and conversation land in your CRM.
A visitor asks a question in a browser
Company to conversation

Example workflow / 02

Give every sales conversation a starting point.

Your team sees which companies fit, why they fit, and what happened after someone reached out.

  1. Find the fitCompanies are matched against your customer criteria.
  2. Show the reasoningThe signals behind each score are visible to your team.
  3. Start the conversationRelevant outreach begins, with follow-ups stopping on reply.
  4. Keep the contextThe reply and next action appear in your sales workspace.
A matching company is selected with a magnifying glass
Request to approved quote

Example workflow / 03

Keep the quote moving, with a person in control.

A request arrives through your site. The routine preparation is connected; the decision stays with your team.

  1. Capture the requestThe form creates a record with the details needed to quote.
  2. Prepare the draftAn automation pulls the data and fills your quote template.
  3. Ask for approvalA person reviews the scope and price before anything is sent.
  4. Send and recordThe approved quote is delivered and its status is saved.
A request form enters an intake tray

The Draw

We Measure Before We Build.

An archer draws before the arrow goes anywhere. Most people will quote you before they understand what is actually leaking. We do the opposite.

Book a call

No commitment. You leave with the numbers either way.

THE DRAW / FROM EVIDENCE TO A PLAN01 / 04
Illustrative process · your figures come from The Draw
01

Map

We trace how work actually moves today — the handoffs, the re-typing, and the places where one tool stops and a person starts.

02

Score

We read which deals actually landed and pull out the profile you are really selling to, not the one in the deck.

03

Size

We put real numbers on it: how many companies fit, how many hours go to work nobody should be doing by hand.

04

Scope

Only then do we say what gets built, in what order, and how long it takes. A website ships in about three weeks; a custom panel takes longer, and you will know which one you are looking at.

FAQ

What does it cost?

We do not quote before we understand what is leaking. The Draw is free: we map the motion, size what it is costing, and come back with a fixed scope and a fixed price for the build. The first three months of running it are included: we host, watch and fix while your team settles in. After that you decide whether we stay.

What if I do not want a subscription?

Then leave it. Every build ships with three months of us running it, included. When they end you either keep us on or take the handover — accounts, repository, a written walkthrough — and nothing switches off. Staying is the default; leaving is one email.

Do we get the code?

Yes. Panels, automations and integrations are built on your own infrastructure and handed over with the repository and the credentials. If you have developers, they can pick it up. If you do not, we keep running it — the first three months are already included, and after that it is a month-to-month choice.

Is the site actually good, or is it template output?

It is generated for your business, not filled into a theme. You get real pages you can edit, on your own domain, with your own structure.

We already have a CRM. Do we have to leave it?

No. We connect to what you run today and take over the parts that are not working. Teams that later move everything into one panel do it because they want to, not because we forced a migration.

Why not start sending on day one?

Because a cold domain that suddenly sends volume gets filtered, and once a domain is burned it stays burned. Inbox warm-up takes about two weeks and there is no honest way around it. Anyone promising outbound on day one is either not really sending, or spending your domain reputation to look fast. Flecta starts the warm-up the day you sign up and builds the site and the list while it runs, so the two weeks cost you nothing.

Where do the contacts come from?

Licensed business data, verified before it reaches your list. We do not scrape personal profiles and we do not sell your pipeline data to anyone.

What can the chatbot actually answer?

What you give it. It reads your site, your docs and your past replies, and it is allowed to say it does not know — that is deliberate. It qualifies, books, and hands over to a person; it does not improvise about pricing or promises.

What if our ideal customer changes?

Re-describe it and every account re-scores the same day. No rebuild, no consultant, no change request.

Ready to find out what is actually slowing you down?

Two minutes on a call, and you leave with numbers on what it is costing you — whether or not we build anything.

Book a call